Every third Audi to be a crossover SUV by 2020

Trevor Hofmann - CAP staff
Send to a friend

Send this article to a friend.

It was only eight years ago that the Q7 came into existence, but now Audi is saying that by 2020 one out of every three vehicles to wear its four-ringed badge will be a crossover SUV.

"Worldwide, every third Audi will be an SUV by 2020," said Audi CEO Rupert Stradler who was speaking to Automotive News.

Why is he so bullish on SUVs? For the first quarter of 2013 Audi's ratio of "light truck" sales in the U.S. has reached 40-percent, with the automaker's U.S. crossover sales having increased by a shocking 53-percent. In comparison the brand's passenger car sales have only increased by a single percent.

Since the advent of the midsize seven-passenger Q7 in 2005 the Ingolstadt-based luxury brand introduced the compact Q5 in 2008 and even smaller Q3 in 2011, although Audi's smallest crossover won't be available in North America until 2014. There is also talk of a tiny subcompact Q1 model, not to mention even-numbered crossover coupes to go head-to-head with BMW's popular X6 and upcoming X4.

In the meantime Audi's San Jose Chiapa, Mexico assembly plant will increase Q5 production by 150,000 units per year, the facility capable of supplying all markets other than China, albeit the majority is expected for North American consumption. The first Mexican-built Q5 models will arrive at your local Audi dealer in 2016.
©(Copyright Canadian Auto Press)

Topics: Crossover, SUV, Audi, 2013, Q5, Q7, Q3,

  • 1
  • 2
  • 3
  • 4
  • 5

Thanks for voting!

Top of page