Porsche Panamera a Success: 25,000 Sold in 10 Months

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Any questions about how well the new Porsche Panamera would be received are now answered, with the German automaker having passed the 25,000-unit mark within only its first 10 months of going on sale.

The Panamera took to the streets on September of last year, but the run up to its launch was anything but smooth. Critics lambasted the car for its unorthodox styling, even going so far to label it a failure before it hit the asphalt, but Porsche kept a level head, obviously knowing its customers better than the pontificating media pundits.

Now those same pundits are hailing Porsche's latest as a modern classic, having especially been won over by the Panamera's impressive driving dynamics, not to mention the $88,000 sticker of its new V6-powered base model. And so it appears, the Panamera's 25,000 customers have been won over too.

Porsche AG's Leipzig factory, which also builds the Cayenne SUV, built the milestone vehicle now on its way to a US customer. The ruby-red Panamera with the new fuel-efficient 300-horsepower 3.6-litre V6 looks oh so stylish (too bad the Leipzig factory workers don't… we didn't know OshKosh B'gosh made overalls for adults).

So far, Porsche's US division has sold 5,000 Panameras, while 315 had been sold in Canada as of the end of June, according to Laurance Yap, Manager, Public Relations, Porsche Cars Canada.

"The benchmark performance of our Panamera V6 models wins over our customers worldwide," said Porsche Executive Vice President for Sales and Marketing, Bernhard Maier. "Even in the USA, a country with a preference for V8 engines, they impress with their efficiency and sportiness. The 4-door combines these aspects with the comfort and exclusivity of the luxury class."

Up until recently the Panamera was only available with V8-power, in Panamera S, Panamera 4S and Panamera Turbo guises. Since May 2010, the Panamera and Panamera 4 have added the V6 to the range.

The addition of the more affordable V6 models should result in Porsche achieving the 50,000-unit target much quicker.

©(Copyright Canadian Auto Press)

Topics: Porsche, Panamera, Leipzig,

Organizations: Porsche

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