SRT reveals 2013 Viper GTS Launch Edition at Pebble Beach

Trevor Hofmann - CAP staff
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The annual Pebble Beach Concours d'Elegance took place this past weekend and amongst the many classics and concepts was the introduction of the next-generation SRT Viper GTS in special Launch Edition livery.

Just like the previous Viper coupe introductions in 1996 and 2006, the new 2013 GTS Launch Edition model wears GTS Blue paint with dual full-length Bright White stripes front to rear, plus the Viper's new 'Stryker' hood badge with an exclusive blue background instead of the usual grey found in other 2013 SRT Viper models. Additionally, the Launch Edition features unique 5-spoke polished forged-aluminum wheels that also pay tribute to previous GTS launch edition models.

"Designed with Viper loyalists in mind, the 2013 SRT Viper GTS Launch Edition model brings back the classic paint schemes that have adorned all previous Viper coupe launches to help us celebrate the return of our brand's flagship performance machine to the supercar market," said Ralph Gilles, President and CEO – Street and Racing Technology Brand and Motorsports and Senior Vice President – Product Design, Chrysler Group LLC. "Our American-built supercar showcases the very best we have to offer by incorporating superior craftsmanship, the finest materials, a host of new technologies and ergonomic improvements while respecting its focus on outright performance."

GTS Launch Edition cars feature Black Laguna leather with contrasting stitching on the seats, door trim, instrument panel, steering wheel, shift knob, grab handle and centre console, while the headliner is done in rich suede-like Alcantara fabric. Primary instrument dials are faced in white with satin silver detailing, while the new 'Stryker' badge sits on the steering wheel hub. Each car also features a serialized dash plaque to enhance collectability. Interestingly, the build-sequence number will be aligned to the car's vehicle identification number, but so far SRT hasn't said just how many special GTS Launch Edition models it will build.

Like the 2013 SRT Viper roadster, the new Viper GTS will once again feature an all-aluminum front/mid-mounted V10 engine measuring 8.4 litres in displacement and producing a sizeable 640 horsepower and 600 lb-ft of torque. That's "the most torque of any naturally aspirated sports car engine in the world," says SRT.

Unlike the original Viper, all of its power won't go unbridled, as electronic multistage stability control and traction control come standard, while new 4-channel ABS manages brake control.

The 2013 Viper is a sophisticated performance car with an all-new carbon-fibre and aluminum skin that's shaped to produce a 0.364 coefficient of drag. The chassis shows a 50-percent improvement in torsional rigidity, while the car's weight has been reduced by triple digits, says SRT, resulting in the "best power-to-weight ratio" ever offered in a Viper.

Just in case you still associate the name Viper with the Dodge car brand, things have changed a bit at Fiat's reformed Chrysler division. You may have heard that Dodge no longer builds trucks, those models now falling under the Ram brand, but it may be news to you that Viper models are now built by the SRT brand, known in long form as Street and Racing Technology. Where it gets confusing is when the SRT brand is attached to various Chrysler, Dodge and Jeep models, such as the Chrysler 300 SRT8, Dodge Challenger SRT8 392 or Jeep Grand Cherokee SRT8, but I'm guessing most enthusiasts won't worry about the odd branding process and just be glad the iconic Viper is still being produced at all.

The new 2013 SRT Viper GTS Launch Edition will be built alongside other Viper models at Chrysler group's Conner Avenue Assembly Plant in Detroit.
©(Copyright Canadian Auto Press)

Topics: Sports Coupe, SRT, 2013, Viper GTS, $99,999+,

Organizations: Pebble Beach

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