Scion releases pricing on 2012 iQ

Andross Moonah - CAP staff
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Come November, Scion will expand its lineup with the addition of the 2012 iQ subcompact car. Known in markets outside of North America as the Toyota iQ, the diminutive Scion has an overall length measuring less than 3 metres and an unladen weight of just 860 kilograms. Despite it's small size, the Scion offers seating for four (though unconventionally) with its 3+1 passenger configuration.

"The Scion family is getting bigger, with the addition of the world's smallest four-person passenger car – the convention-busting iQ," said Larry Hutchinson, Director of Scion Canada. "Stylish and surprisingly comfortable the iQ offers an impressive list of standard features, including the world's first rear window curtain airbag. With a starting price of $16,760 iQ drivers can still customize their iQ with Scion Authorized Accessories and make an individual statement."

The Scion iQ comes equipped with a 1.3-litre 4-cylinder engine that puts out 94 horsepower. The engine is coupled to a continuously variable transmission and fuel economy is rated at a combined 5.1 litres/100 kilometres for city and highway driving conditions. The tiny Scion is also classified as a Tier 2 Bin 5 Ultra Low Emissions Vehicle (ULEV II).

Though economy cars have a longstanding reputation for spartan interiors and a lack of interior equipment, the iQ breaks convention with numerous safety, technology, and convenience features. The Scion iQ is outfitted with 11 standard airbags as well as window jam protection and LED brake lights for greater visibility when drivers apply the brakes. The tiny Scion also has a six-speaker audio system with USB and auxiliary audio input jacks, as well as steering wheel-mounted audio controls. Convenience features include power adjustable exterior mirrors with integrated turn signals, a leather wrapped steering wheel, power windows and door locks, plus a multi-information display and trip computer.

When it goes on sale in November, the 2012 Scion iQ will be the latest addition to the sub-subcompact A-segment in Canada. Competitors to the Scion include the recently introduced Fiat 500, and the already popular smart fortwo.

Expect the Scion iQ's burgeoning market segment to continue growing in years to come as consumers and automakers grow more partial to smaller vehicles.

©(Copyright Canadian Auto Press)

Topics: Hatchback, Scion, 2012, iQ, $10,000 - $19,999, Subcompact,

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