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N.L. has largest increase in beer sales in 2010

Cans of Molson Canadian are shown on the can line at Molson Breweries in Vancouver in this file photo. Beer is still the drink of choice for many Canadians who consume alcoholic beverages, in volume and dollar value. — Photo by Jonathan Hayward/The Canadian Press

Toronto — Beer is still the drink of choice for many Canadians who consume alcoholic beverages, in volume and dollar value.

Statistics Canada reports that for the year ending March 31, 2010, beer and liquor stores and agencies sold $9.2 billion worth of beer, up 3.8 per cent from the previous year.

Overall, these outlets sold $19.9 billion worth of alcoholic beverages, up 2.8 per cent from the previous year, due in part to more sales of imported wine and beer, and an average 1.1 per cent price increase.

Newfoundland and Labrador had the largest increase in beer sales at 14.7 per cent.

But the market share for beer across Canada has declined to 46 per cent from 52 per cent a decade ago in terms of dollar value, while the share for wine has risen from 23 per cent to 29 per cent.

On a per capita basis, beer sales worked out to 83.6 litres per person in 2010, down from 85.6 litres in 2000.

Organizations: Statistics Canada

Geographic location: Toronto, Newfoundland and Labrador, Canada

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Recent comments

  • California Pete
    April 22, 2011 - 13:54

    It is nothing to be poud of. Sorry !!! But you don't seam to get it.

  • Maggy Carter
    April 20, 2011 - 20:29

    This province leads the country in beer sales. I don't doubt it for a minute. Just look around you - we have the casualties to prove it. Obesity, heart disease and substance abuse are some of the other things in which we lead the country. And someone thinks i'ts a good reason to lower the price of beer.

  • Anonymous
    April 20, 2011 - 14:56

    This sounds like a good reason to lower our ridiculously high beer prices. They'll still make a ton of money. $23.75 for a dozen is crazy, at least make it an even $20.00. Cheaper beer will buy votes.

  • Joe Blow
    April 20, 2011 - 13:39

    ... if you can call Coor's Lite "beer." On the other hand, it's nice to see the NLC bringing in some good beers over the past few years.