I could not agree more with Brian Jones’s article regarding the constant doomesday weather forecasting on our local news stations. The old axiom in the news business “if it bleeds, it leads” is certainly appropriate. The two evening news broadcasts have about five minutes of actual news but a space of 90 minutes to report it. Hence, they spend a good portion of the remaining time over-dramatizing the weather.
In the meantime, they are providing reinforcement for “the powers that be” at City Hall and Newfoundland Hydro or Nalcor to shirk their responsibilities and thus be held accountable.
Snowclearing this year has been abysmal. Granted we have had an unusual amount of snow and much of it took place over Christmas. However, other essential services people have to work over Christmas. There is absolutely no excuse for the disastrous state that presently exists in this city. (Jan 5/14).
Also, it seems like every time the wind blows more than 75 km or the temperature drops below -10 we are all home freezing in the dark while hydro people are on the radio making all kinds of excuses and telling us how hard they are working. I suggest they devote more resources and capital to infrastructure updates and preventative maintenance.
They also contend that as a result of the booming new home construction taking place in St. John’s there is a much greater demand on their systems. Business 101 will teach you that being pro-active and planning for the future is essential to good management. I guess they must be sitting in their offices with their fingers crossed hoping for a tropical winter.
One final point regarding our evening news broadcast. We get coverage from other cities in this country like Toronto and Edmonton where the weather is as bad if not worse than ours.
However, they usually try to put a positive spin on bad weather. Why are they different? Maybe it’s because their viewers simply do not like their city portrayed in a negative fashion, or maybe it’s because both they and their viewers understand that these broadcasts can be seen or read world wide, and they realize the value that a positive image has on tourism, outside investments, conventions, etc.