(Reuters) - Goldman Sachs Group Inc
Barclays
Goldman currently has a much smaller presence in consumer banking, unlike larger peers JPMorgan Chase & Co
As part of its consumer push, Goldman has been offering personal loans and savings accounts through its online bank Marcus, which has grown quickly since its 2016 launch.
Goldman launched a credit card with Apple Inc
In their pitches to GM, Goldman and Barclays have pushed the idea of cars as e-commerce portals, according to the WSJ report.
GM's cars are equipped with in-dash e-commerce technology, allowing drivers to order food, find fuel or reserve hotel rooms by tapping icons on the dashboard screen, instead of using smartphones while driving.
GM, Goldman and Barclays declined to comment.
(Reporting by Noor Zainab Hussain and Anirban Sen in Bengaluru; Editing by Shounak Dasgupta and Anil D'Silva)