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Dildo residents thrilled after Jimmy Kimmel features town

Dildo residents John Reid (left) and his nephew, Dean Reid, say residents are thrilled their town was featured on Jimmy Kimmel's late-night talk show this past week.
Dildo residents John Reid (left) and his nephew, Dean Reid, say residents are thrilled their town was featured on Jimmy Kimmel's late-night talk show this past week. - Contributed

Dildoians hope late-night talk show appearance will attract even more people to their town

ST. JOHN'S, N.L. —

Dean Reid is quick to crack a joke when asked his thoughts on his and his fellow Dildo residents’ recent international fame.

“It’s perfect. Everyone is pretty excited about it,” he said, laughing. “I’m still shingling, though, That’s the worst of it. So, I never hit the big time yet.”

Reid’s hometown has recently been put in the world spotlight by American talk show host Jimmy Kimmel, who this week featured the town and interviews with residents on his late-night ABC show, "Jimmy Kimmel Live!"

It was spurred by an NTV interview, in which reporter Amanda Mews spoke with residents Andrew Pretty and Karen McDonald about their businesses on the NTV News Hour last week.

Kimmel had fun with it, emphasizing the town’s unique name, which is also the name of a sex toy. He also drew laughter from the audience when he noted residents are referred to as Dildodians and the town is located next to Spread Eagle.

“Most people here don’t care that people find the name funny,” said Reid, owner of Dildo Cove Outdoor Adventures, adding that the town name dates back to the 1700s and its origin is unknown. “We find humour in it ourselves, sure.”

Reid and about 10 other Dildo residents appeared on the show when Kimmel again featured the town Wednesday night.

For almost 10 minutes, Kimmel interviewed the group, which gathered at the Dildo Cove Coffee and Krafts cafe after a Kimmel producer flew from Holywood to be there. Among the group was Reid’s uncle, John Reid, who stepped to the front to lead the singing of, “The Dildo Song,” while Dean played guitar.

“That was a lot of fun,” Dean said. “I’m glad John did his song and he did a wonderful job, as usual.”

The 73-year-old wrote the tune in 1983 when there was a petition by some of the 1,500 residents to change the name of the town. It has become the town’s anthem.

“I never thought my song would end up on (international) TV,” John Reid said. “I’ve sung that song a lot over the years, but usually only at parties or get-togethers in the garage or at Dildo Days.

“But this is something else. My gosh, I’ve been getting calls from all over.”

Pumped by exposure

Reid admits he originally didn’t like when people would come to the town just to get their picture taken with the Dildo sign. Now, he’s glad, as it attracts so many tourists to the town.

“It’s so good for all the small businesses here,” said Reid, noting the recent popularity of the Dildo Brewery, along with other stores and shops in the area. “We love seeing people from all over the world come here.

“They might come for the laugh, but they leave wanting to come back because the town is so beautiful and the people are so nice.”

Residents are used to getting attention as a result of the town name, but this recent kind has been particularly exciting as it comes from such a well-known celebrity. Kimmel — who has hosted the Primetime Emmy Awards and the Academy Awards — was named one of the world’s 100 most influential people by Time Magazine last year.

During his interview with residents, Kimmel suggested that since the town doesn’t have a mayor, he could step into the role.

“Um, I don’t think that’d go over well with the older crowd here,” Dean Reid said with a chuckle. “But we’d certainly love to see him come up to visit and get Screeched in. We’re really hoping he’ll come here, for our 40th annual Dildo Days next year.”

rosie.mullaley@thetelegram.com
Twitter: TelyRosie


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